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November 14.2025
3 Minutes Read

Simon Kim: A Restaurateur’s Inspiring Journey in Culinary Innovation

Dynamic illustration of a chef with international cuisine and cosmic background.

A Journey into the World of Simon Kim

When it comes to culinary innovation, Simon Kim exemplifies the adventurous spirit that defines modern gastronomy. As the founder of Gracious Hospitality, which includes the Michelin-starred COTE Korean Steakhouse and the viral sensation Coqodaq, Kim's journey is as diverse as the global food scene he navigates. Since the inception of COTE in 2017, he has expanded his culinary empire across Miami, Singapore, and Las Vegas, with plans to bring more exciting dining experiences back to New York.

The Origins of a Culinary Trend

Interestingly, Kim points out a strikingly cultural link in his approach to food—specifically fried chicken. As he mentions, "Koreans never really ate fried chicken until American GIs came over during the Korean War in the 1950s." This historical tidbit adds layers to understanding how Korean cuisine has evolved and adapted, melding Southern fried chicken with Korean flavors. This cultural exchange has birthed uniquely Korean interpretations of this iconic dish, and Kim's Coqodaq aims to showcase this culinary renaissance.

Morning Rituals: A Day in Simon's Life

Kim's days start with mindful rituals that ground his busy lifestyle. Each morning at 6 a.m., after welcoming his puppy Teddy, he engages with calming Japanese chants as he sips lukewarm lemon water—a detoxifying choice that reflects his dedication to health amidst a high-tempo industry. "Once the sun sets, I feel like I have to go where the night takes me," Kim relates, indicating that although his work is demanding, he remains in tune with his personal well-being, setting up his day for success.

Innovative Concepts and Culinary Experimentation

The anticipation surrounding his ventures is palpable. Most recently, Simon has embarked on testing delivery options for Coqodaq, pioneering packaging solutions to ensure quality during transit. The challenges of delivering fried chicken so that it maintains its crispy quality demonstrate Kim's commitment to excellence. Kim states, "I'm usually the first guinea pig whenever we launch something new," emphasizing his proactive involvement in the kitchen creating and refining recipes.

Expanding Horizons: What's Next for Simon Kim?

Looking ahead, Kim is set to open a multi-level culinary experience at 550 Madison, featuring a sushi restaurant and a new iteration of COTE. He mentions wanting to capture the energy of New York City’s dining scene while introducing elements reminiscent of his restaurants abroad. This commitment to blend diverse culinary influences while staying rooted in his Korean heritage resonates with food lovers eager for transformative dining experiences.

Community Connections: Engaging Through Culinary Experiences

Ultimately, Simon Kim isn't just building restaurants; he's cultivating community. Each of his establishments invites patrons not just to eat, but to engage with a culinary narrative that celebrates shared experiences—whether it's enjoying fried chicken with friends or exploring the flavors of an exclusive dish designed for Vegas diners. As he brings more flavors and experiences from across the globe back to New York, Kim reaffirms the importance of cultural exchange in food, drawing us all into the story of his plates.

For those mesmerized by the world of restaurants and culinary arts, following Simon Kim's journey reveals vital lessons about the cross-cultural adoption of cuisine and the personal stories that inspire our meals. Every dining experience transforms into an opportunity to connect, learn, and celebrate the beautifully diverse world we inhabit.

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